Pipilicious Noughts are a leading SEO Agency based on the picturesque Quayside of Newcastle. They are an SEO Agency with a combined 30 years online knowledge, so there is very little that we do not know about SEO. Feel free to test our SEO skills if you like, because we love talking about everything to do with SEO!
Search Engine Optimisation (or SEO) is not as complicated as some 'gurus' will attempt to make you believe. We at Pipilicious Noughts speak your language and make all our work as simple to understand as possible, allowing you to follow our work with ease
Don't spend hours toiling over why your website is not performing, let the SEO experts loose!
As with anything in this world, a good plan is needed! Our SEO campaigns are planned meticulously, so no stone is left unturned |
SEO should be implemented in the open, nobody likes secrets We at Pipilicious Noughts complete our SEO work in the open allowing you see all of our work and the quality of the work. We have nothing to hide! |
All SEO work should be quantifiable, Pipilicious Noughts pride ourselves on our excellent client work and this is all provided in monthly reports Just sit back and watch your ROI grow |
Search engine optimisation (SEO) is a process of search engine marketing (SEM) used to increase a website's visibility within the search engines for targeted uses search queries. Search engine optimisation (SEO) is applied to a website to increase the number of visitors by gaining higher rankings on the leading search engines.
Pipilicious Nought’s implement an ethical, white-hat search engine optimisation (SEO) strategy. We do not use any ‘spammy’ or misleading search engine optimisation (SEO) techniques, such as link farms and keyword stuffing that may cause a website to be penalised by the search engines.
It is important that your website is seen in the search engines when a potential client is trying to find your specific products or services. The likelihood is that if you are not embarking on a strong search engine optimisation (SEO) campaign, then your competitors are. By missing out on a potential client your website is not achieving the potential sales opportunities that are available to it. So it is vital that your website is as search engine friendly as possible and you employ a professional search engine optimisation (SEO) agency to create a campaign to help your website rank higher within the search engines.
Keywords are terms which are relevant to the products and services which your website offers - these can be single words and, more commonly, two or three word phrases. Keyword Analysis is a fundamental search engine optimisation strategy. Our keyword research and analysis service uses the latest tools and techniques to locate the most effective keywords and keyphrases for your web business.
The first part of keyword research and analysis is to compile a list of potential target keywords. All keywords should relate to actual website content that is displayed to the user. If there is no relation between your website and a keyword, you are extremely unlikely to be ranked for this particular term within search.
The next step is to look at each key term and determine its average hit rate (the number of users that type that particular key term within search). Once this information is collected, you will then need to compare this with the amount of competition for the term.
The second part of the website planning stage is to conduct a website competitor analysis. When a search engine returns the top results, you will need to differentiate your website from the competition. The best way to do this is to conduct web competition analyses. Pipilicious Noughts use several different ways of identifying the number of online competitors, highlighting the predominant sites and how they are operating.
We also measure the usability of your competitors websites. Do your competitors have sites that offer customers an easier time finding information and making their purchase decision than yours?
Through an SEO competitive analysis, we can highlight your competitors SEO strengths and SEO weakness to see what SEO techniques they are using, and if they are successful. Our SEO competitive research will also highlight how competitive your market place is and how difficult it will be to out rank your competitors
If you're serious about your online business then SEO competitive research must be an integral part of your search engine marketing efforts. Without SEO competitor research your SEO campaign could be targeting markets that are impossible to infiltrate with your current budget and time constraints.
On page search engine optimisation (SEO) is one of the first stages of a search engine optimisation (SEO) campaign which should be carried out on a website after you have researched the keywords you want to target in your SEO campaign.
On page optimisation is the process of optimising various factors on an individual webpage which affect how it ranks in the search engines for specific keywords. These on page optimisation factors are controlled by the content and the coding structure on a webpage. Examples of on page optimisation can include the actual xHTML code, the title and meta description tag, the keyword placement, relevancy and density, to name just a few.
We at Pipilicious Nought’s are experts in on-page search engine optimisation (SEO), and therefore know exact what areas need to be modified to help increase your search engine rankings. Our SEO developers will take the research findings and implement the required changes in a swift and ethical manor
Our on page search engine optimisation (SEO) team will also provide suggestions and if require implement the changes to the design and effectiveness of a webpage. We at Pipilicious Noughts believe search engine optimisation (SEO) is more than just rankings, its goal conversions too. If we believe your site is maximising its traffic we will also make the required changes to your design.
Link building is a search engine optimisation (SEO) technique that involves researching, requesting, and submitting quality links from external sources with the intention of increasing a webpage's position in the search engines.
In today’s highly competitive SEO industry on-page search engine optimisation (SEO) is regularly not enough to rank for your chosen keywords. Therefore link building has become a critical element in achieving good rankings within the search engines.
The number of quality links to your website is one of the most important criteria used by search engines to rank your pages. On a basic level, the more and higher quality links your site has linking to your website the higher your website will rank in the search engines.
The link building services we offer are designed to considerably improve a website's visibility within the search engines.
Pipilicious Noughts implement exclusively ethical SEO link building services. We would never create links from bad neighbourhoods, including ‘link farms’ and ‘off-topic’ sites.
To promote your website we will use several SEO link building techniques with the ultimate goal of gaining a higher search engine rank. The more high quality SEO link building work that is implemented, the higher a website should rank for there chosen keywords.
